No one likes asking for a review but the imporant of getting reviews for a business is crucial. It is also the best way to get honest feedback from your customers, no matter good or bad. It can also then be used for your own marketing and new business drive. But an online review is […]
Author Archives: admin
20
Jan
Jan
Is 2022 the year that your small businesses marketing is going to make you proud? Transform your business? Or maybe leave your competitors following you? I hope so! If you have decided that this year is the year to shake up your marketing then read these 5 Top Marketing Musts to find out the 2022 […]
12
Jan
Jan
Hands up who uses Google to search for a product, brand or business listing? Well, you aren’t alone. In fact, there are over 5.4 billion searches made on Google globally every day*. So, in this rapidly-evolving online world where new businesses are springing up left, right and centre, and old businesses are struggling to keep […]
07
Dec
Dec
Most businesses don’t have a John Lewis-sized advertising budget when it comes to marketing for Christmas – or any other time of the year. But this doesn’t mean that all hope is lost! When it comes to creative Christmas marketing ideas, many businesses think only in terms of making money through sale events such […]
08
Nov
Nov
Guest blog from Darren Morgan Creating a brand logo? Logos are essential for small businesses. If you want your brand to be recognisable and have a strong brand identity, having a professional logo is a must. Figures show that 50% of businesses now design their own logos. With this in mind, here are some tips […]
18
Oct
Oct
To re-brand or not to re-brand, that is the question? Re-branding is vital for every business that wants to continue to grow but there are also reasons why to change a brand. Whatever the reasons may be, it is important to make the right choice for the right reasons. A rebrand can have many benefits […]
11
Oct
Oct
The Marketing Associates; 6 years in business: 53 clients, 8 speaking slots, 6 radio interviews, 2 business awards, 1 global pandemic and 2 more children later… The Marketing Associates is re-branded and reinvigorated. Introducing the new bright, bold and creative TMA. Whilst black and white was carefully choosen for the initial brand (because the way […]
28
Sep
Sep
Gen Z Conference stats: I was fortunate to attend the insightful two-day Youth Marketing Strategy conference in London this month on behalf of Junk Kouture. Whilst there I learnt so much about Gen Z that I decided to keep some notes and share them with you! The future generation are currently aged between 9 […]
14
Jul
Jul
Instagram may be another ever-growing social media channel but what has posed pics, unrealistic filters and multiple hashtags got to do with business? Well, let’s start with a few facts; Did you know that Instagram has over a billion active users per month? Did you know that Instagram subscribers increased by 22.9% in 2020 alone? […]
05
Jul
Jul
Did anyone else think that we had moved on from self-isolation and working from home? I did. Imagine my horror when I got ‘pinged’ by the NHS Track and Trace app stipulating I had to self-isolate again. The good news is that I don’t have to homeschool. The bad news is that my face-to-face meetings […]