I never thought that I would be writing a blog about how to overcome the 7 year itch in business. But March 2022 marks the 7th year of business for The Marketing Associates, it also marks my first experience of the business 7 year itch. Until a few weeks ago I didn’t know businesses experienced […]
08
Mar
Mar
These days hiring a new staff comes with a host of issues, from pensions to sick leave, skill set and salary. A freelancer, on the other hand, comes with none of these concerns and issues. Employing a freelance marketing consultant can help to turn around a business. It enables the other staff to focus on […]
22
Feb
Feb
A guest blog by Kaustav Ganguly from PrueHealthMarketing Home – PureHealthMarketing What is SEO (Search Engine Optimisation) SEO is a step-by-step process of getting a website to rank on Google search results. Google dominates the search engine market with a 91.9% of the market share and is used 89.3 billion times month globally. For these […]
08
Feb
Feb
Ask any marketing professional for advice and they will say that you need a Marketing Plan in place for your business. This acts as your ‘Bible’ with regards to what activity to do, when, how and why. A good Marketing Plan should be a detailed account of your whole business. From background to target market, […]
01
Feb
Feb
No one likes asking for a review but the imporant of getting reviews for a business is crucial. It is also the best way to get honest feedback from your customers, no matter good or bad. It can also then be used for your own marketing and new business drive. But an online review is […]
20
Jan
Jan
Is 2022 the year that your small businesses marketing is going to make you proud? Transform your business? Or maybe leave your competitors following you? I hope so! If you have decided that this year is the year to shake up your marketing then read these 5 Top Marketing Musts to find out the 2022 […]
12
Jan
Jan
Hands up who uses Google to search for a product, brand or business listing? Well, you aren’t alone. In fact, there are over 5.4 billion searches made on Google globally every day*. So, in this rapidly-evolving online world where new businesses are springing up left, right and centre, and old businesses are struggling to keep […]
07
Dec
Dec
Most businesses don’t have a John Lewis-sized advertising budget when it comes to marketing for Christmas – or any other time of the year. But this doesn’t mean that all hope is lost! When it comes to creative Christmas marketing ideas, many businesses think only in terms of making money through sale events such […]
08
Nov
Nov
Guest blog from Darren Morgan Creating a brand logo? Logos are essential for small businesses. If you want your brand to be recognisable and have a strong brand identity, having a professional logo is a must. Figures show that 50% of businesses now design their own logos. With this in mind, here are some tips […]
18
Oct
Oct
To re-brand or not to re-brand, that is the question? Re-branding is vital for every business that wants to continue to grow but there are also reasons why to change a brand. Whatever the reasons may be, it is important to make the right choice for the right reasons. A rebrand can have many benefits […]