[et_pb_section fb_built=”1″ _builder_version=”4.20.2″ _module_preset=”default” custom_padding=”0px||1px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.20.2″ _module_preset=”default” custom_margin=”|auto|20px|auto||” custom_padding=”||5px|||” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.20.2″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.20.2″ _module_preset=”default” text_text_color=”#D33070″ text_font_size=”20px” text_line_height=”1.6em” global_colors_info=”{}”] Fact: You Can Not Market Your Business Effectively If You Do Not Understand Your Target Audience Understanding your target audience is crucial for effective marketing. Without a clear understanding of who your […]
Category Archives: Small Business Advice
Do you need advice for your small business when it comes to marketing? The Marketing Associates can help!
Marketing Strategy, Small Business Advice
5 Reasons to use a Marketing Freelancer instead of an Employee
03
Apr
Apr
If your business is starting to grow and requires professional Marketing support, it is better to hire a marketing freelancer. A flexible freelance strategic marketing consultant will benefit your business more than employing a full-time marketeer. Not only does it grow your professional services business through considered and effective marketing in a cost effective and […]
Marketing Strategy, Small Business Advice
Professional Services Need Marketing; but not as you know it
10
Mar
Mar
When many people think of marketing they think about sales. Yes, marketing can assist an overall sales strategy, but marketing needs time, work and constant support. Sales is just one facet of your overall marketing strategy. It is also important to recognise that marketing is not the same for every sector. Each industry and business […]
31
Mar
Mar
I never thought that I would be writing a blog about how to overcome the 7 year itch in business. But March 2022 marks the 7th year of business for The Marketing Associates, it also marks my first experience of the business 7 year itch. Until a few weeks ago I didn’t know businesses experienced […]
08
Mar
Mar
These days hiring a new staff comes with a host of issues, from pensions to sick leave, skill set and salary. A freelancer, on the other hand, comes with none of these concerns and issues. Employing a freelance marketing consultant can help to turn around a business. It enables the other staff to focus on […]
08
Feb
Feb
Ask any marketing professional for advice and they will say that you need a Marketing Plan in place for your business. This acts as your ‘Bible’ with regards to what activity to do, when, how and why. A good Marketing Plan should be a detailed account of your whole business. From background to target market, […]